Marketing in a Time of Pandemic

Marketing in a Time of Pandemic

NEWS Marketing in a Time of Pandemic GET IN TOUCH Marketing in a Time of Pandemic  Years ago, the great economist John Maynard Keynes made a prescient observation.  “The inevitable never happens,” he said, “the unexpected always does.”  That wisdom still applies.  The...
Public Relations in the Digital Age

Public Relations in the Digital Age

NEWS Public Relations in the Digital Age GET IN TOUCH Public Relations in the Digital Age By Lumina Communications Lumina Communications is a B2B public relations firm. We help tell technology companies’ stories and explain the significance of their industries in the...
COVID 19 communications: how to talk through the current pandemic

PR Playbook: The Elephants in the Newsroom

NEWS PR Playbook: The Elephants in the Newsroom GET IN TOUCH PR Playbook: The Elephants in the Newsroom Pitching stories to national media today takes place with three major stories already rumbling in the background: the coronavirus, racial unrest in our country,...