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attention, send an email to cdramis@luminapr.com
ACCOUNT EXECUTIVE
Responsibilities will include
- Write press releases, news stories, articles, case studies, and product pieces.
- Pitch press releases and feature ideas by phone or email to national, regional and trade journalists, across print, broadcast and online, to interest them in covering their clients’ stories.
- Respond to phone calls and emails from journalists.
- Arrange interviews and editorial meetings with key journalists for clients’ spokespeople – in person or over the phone – and facilitate these meetings where appropriate.
- Monitor media coverage and report results to the wider team and clients.
- Attend client events and industry conferences
Handle clients’ social media accounts such as their Twitter, Facebook or LinkedIn page. - Deliver analytics reports on social media, reporting on traffic, engagement and follower figures.
- Brainstorm fresh ideas for PR campaigns.
ACCOUNT COORDINATOR
The account coordinator plays a key role in providing support to the client and account servicing teams.
Responsibilities will include
- Media monitoring: Scan for client media coverage and compile media coverage reports to provide to clients
- Speaking and awards: Create and update yearly calendars with speaking and awards opportunities, pull together abstracts and awards submission drafts, and submit the abstracts to nominate the company or product
- Media relations: Monitor editorial opportunities and flag them to the team, research media contacts, compile media contact lists for pitching and create reporter briefing sheets
- Social media: Research for and draft content to submit to client social media platforms
- New business: Pull together preliminary research to contribute to new business pitches
- Draft press releases
- Write media pitches and reach out to reporters with pitching content
- Create PowerPoint presentations for client speaking programs
- Compile monthly metrics reports and end-of-the-month reports for client billing purposes
- Location – must be willing to work from our Silicon Valley location in San Jose, CA
What to do if /
you want this job
you want this job
Send an email to cdramis@luminapr.com
or fill out the form below.
We love hearing from you.
Feel free to contact us and we’ll get back to you as soon as possible.
Feel free to contact us and we’ll get back to you as soon as possible.