Lacework’s technology is the industry’s first zero-touch platform for cloud workload security. Their marquee product, Polygraph™, monitors cloud systems and detects any abnormalities or deviations in usual operations. When designing their original logo, their intent was to show an abnormality within the shape that represents a breach. Their new logo would improve upon this concept. First, the Lumina design team decided to change the hexagon shape to a shield shape in order to more directly assert the industry they are involved in. Then, a shiny blue gradient was applied to represent the intricacies of a cloud workload system. And finally, the original concept of an abnormality in the system is represented by the empty slash through the middle of the shield.
From their the Lumina design team charged ahead to craft a brand that supplemented the new look and feel of Lacework. Fonts, colors, and visual schemes were finalized to bring Lacework’s brand to life.
Website Design & Development
Lacework’s new site was built in WordPress for easy updates and content management. The site showcases their product, offers valuable information and company assets, and drives business leads all while scaling gracefully to any device.